Introduction to Software

 

Web Promotion

When the Internet was young, not so long ago, there were lots of search engines and the conventional wisdom was that one of the first things that you needed to do was to submit your site to all of those search engines. But what about today when a handful of search engines dominate the scene; is search engine submission still important or even necessary at all? A short answer to both of these questions is a qualified “no.” The major search engines such as Google, MSN, Yahoo and Ask.com (Ask Jeeves) all employ robotic programs “bots” which scour the Internet looking for data (sites) to add to the search engine indices. Whenever they visit a web page they look at the links on that page and follow them. If they follow a link to a new site, that site is then included in their data base. In addition, the bots periodically revisit all the sites that they know about.

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If you are curious or want to know how often the bots are visiting your web pages, then look in your statistics information (provided by many hosting firms) or look in your site’s traffic logs. Yahoo’s bot is called Inktomi Slurp, Google’s is Googlebot , MSN uses the MSNbot and Ask.com’s bot is called Askjeeves . Suppose you have just constructed a new site. How do you make sure that it gets picked up by these “bots”? The best thing to do is to find a site that is already included in the search engines and get a link from that site to yours. Your web designer or even hosting company may wish to link to you. Perhaps one of your friends or colleagues has a website in operation, ask them for a link. Perhaps you have an existing site; then by all means link to your new site.

 

 

Web Host

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