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Google is the leading search engine but not the only search engine. Search engines like Yahoo, MSN, Ask and so on are also important. Although Google, followed by Yahoo!, is the global player on the search engine scene, MSN, owned by the giant Microsoft Corporation has a small role in the search engine market. However, MSN could become serious competition. Microsoft is a power. MSN search is already built into the home version of Windows XP and many users search with it. Who knows what Microsoft will decide to do next to gain popularity. Professional SEOs will not ignore this fact and optimize websites for all search engines. Business - Directory of business/finance/loan/mortgage related partner sites Computers - Directory of computer hardware/software/peripheral related partner sites Internet - Directory of webhosting/webdesign/internet marketing related partner sites Software - Directory of software related partner sites Web Design - Directory of web design/development related partner sites Web Hosting - Directory of web hosting related partner sites Web Promotion - Directory of search engine optimization/internet marketing related partner sites Web Resources - Directory of other web related partner sites Recreation - Directory of travel/hotel/cruise related partner sites Casino - Directory of online gambling/poker/blackjack/roulette related partner sites Health - Directory of online pharmacy/hospital/health related partner sites Shopping - Directory of online shopping/gift related partner sites Miscellaneous - Directory of all other partner sites The good news is that optimizing your website for Google will definitely help with the other search engines. To index a website and position it high on its results, Google requires valuable content, good linking strategies, ethical SEO and so on. MSN wants the same. The differences are in the search algorithms. These algorithms could change overnight. There was a time when Netscape ruled the Web. The switch to Google took place almost in a flash. You never know what will happen next: that’s the beauty of SEO. SEO is always challenging, changing, stimulating. When you optimize your web pages for one search engine only you are doomed.
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